Still slow going.

Reviewed the first email to apply the techniques I mentioned in the last post. Quite shocking when looking back at it. Just writing and writing I’m starting to get a better feel of writing those sales letters. Still a long way off, but certainly much better.

These last few will be much harder to come up with ideas.

I’m learning to pick out those things that mean the most to the buyer. All the ideas come form the sales letters that I’ve printed out. I use those to highlight what are the biggest concerns for buyers. Finding what they really want.

Creating a 30 email series from that is not too easy, but enough wining, I should get on with it.